Breaking down some Instagram analytics for you: ⠀⠀⠀⠀⠀⠀⠀⠀⠀
Reach- the number of unique visitors that saw your post. If someone comes back to look at your post 5 times, this number stays the same. ⠀⠀⠀⠀⠀⠀⠀⠀⠀
Impressions- the number of times your post has been seen. This counts that person that was coming to look at your post 5 times. If this number is higher, people are most likely coming back because they like what they saw. ⠀⠀⠀⠀⠀⠀⠀⠀⠀
Go through your posts and take note of which ones have the most impressions. Those are the types of posts you want to keep creating. #cotd
What has been your favorite affirmation lately? I have two at the moment: ⠀⠀⠀⠀⠀⠀⠀⠀⠀
Today the doors of opportunity are opening up to me. ⠀⠀⠀⠀⠀⠀⠀⠀⠀
I give myself compassion in this moment.
I’ve been feeling a little restless in my business lately, and I’m over being on my phone so much. I thought about not posting this week just so I don’t have to be on my phone anymore than I have to. I have content ready to go but it’s not feeling in alignment with me right now, and I always tell my clients ‘if you’re not feeling it, your audience can tell.’ ⠀⠀⠀⠀⠀⠀⠀⠀⠀
A year ago I would have beat myself up over this but I’ve learned that really doesn’t get you anywhere. So my plan is to honor these feelings and ride it out. Who knows, I may feel differently tomorrow. ¯\_(ツ)_/¯ photo by @christinamia
🎶 The sun is shining and the weather is sweet. 🎶 ⠀⠀⠀⠀⠀⠀⠀⠀⠀
I hope you’re taking full advantage of summer! I’m going into full on break mode this weekend spending time with friends and going to the horse races for the first time this weekend. Should I make some bets?
Some things that I want you to get out of your head when it comes to Instagram: ⠀⠀⠀⠀⠀⠀⠀⠀⠀
That your product or service is boring or your market is too saturated- if you have a business, I KNOW you have a good story, and one that will stand out.
That people will think you’re a narcissist- Instagram is THE PLACE to toot your own horn.
That you can’t keep up with it- you can! Everything is a learning curve. ⠀⠀⠀⠀⠀⠀⠀⠀⠀
I think I’m going to expand on these a bit more in a blog post so if you have any limiting beliefs about Instagram, I’d love to hear them so I can help you out.
Safety on Instagram! I want you to be safe wherever you are, and Instagram is no different. Make sure your two factor authentication is turned on. If something seems suspicious to Instagram, like you logging in from a different country or device, Instagram will send you a code to ensure that it is you. This will protect you from anyone trying to hack your account. Go to your settings, scroll down to Privacy and Settings and hit Two-Factor Authentication. Pretty self explanatory from there. ⠀⠀⠀⠀⠀⠀⠀⠀⠀
Make sure your password is really strong. Don’t use your dog’s name or your mother’s maiden name. People can easily find these things out about you. ⠀⠀⠀⠀⠀⠀⠀⠀⠀
One last thing, is that if you’re out at a restaurant or cool coffee shop and you want to tag that location, it might be a good idea to ‘later gram’ that jusssssttttt in case. With your profile being public, you never know who is looking at you. ⠀⠀⠀⠀⠀⠀⠀⠀⠀
The internet can be a wild place. Protect yourself, friends.
It’s ok to continue to question yourself. It’s ok to wonder if the decisions you are making are the right ones if you’re open to the opportunity of learning when the choice you made ends up being the wrong one. It’s ok to feel lost at times because this is how we learn what we really want. I guarantee you’re not the same person you were in your business a year, or even 6 months, ago. You’re doing better than you think you are simply because you are doing the damn thing. 😘
Need some content inspo? Here are few questions you can ask yourself to get those wheels turning. ⠀⠀⠀⠀⠀⠀⠀⠀⠀
What are the most important things that your audience should know before buying?
What questions do people ask you most often?
Explain how you’ve changed your approach since you started in your industry.
Can you clear up any misconceptions in your industry?
What actions do you want to inspire?
I love LA. I grew up in a town where there was N O T H I N G and it kinda blows my mind that I’ve built a life and a career here. This morning Sadie graduated from obedience class, then I did a photo shoot, and right now I’m sitting in the sun enjoying a beer before I go buy some friends some presents (They are probably going to get some very nice presents 😜🍻). None of this would have been accomplished in that small town. Anyway, it’s nice to look back once in awhile and realize how far you’ve come. Cheers, friends! #mydayinla
🌴 Insta Tip 🌴 The ‘Name’ field in your Instagram bio is searchable. Include key words or exactly what you do so that if anyone is searching for a ‘Lifestyle Photographer’ or ‘Fitness Expert’, your chances of appearing will be much higher! #palmtrees 🌴