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  • guitagopalan
    Guita Gopalan
    @guitagopalan

Images by guitagopalan

View from the 31st floor of the newly opened Finance Center, BGC
View from the 31st floor of the newly opened Finance Center, BGC
A good life is made up of moments like these... Appreciating the beautiful blue sky, the rhythm of moving water, all in the company of awesome people. #redantsmediainc
A good life is made up of moments like these... Appreciating the beautiful blue sky, the rhythm of moving water, all in the company of awesome people. #redantsmediainc 
Today’s agenda... supporting a gamification workshop in Manila by Keith Ng of @gametize
Today’s agenda... supporting a gamification workshop in Manila by Keith Ng of @gametize
Yes that’s a toy CAT motors excavator. Day 2 of co-facilitating an Innovation Acceleration Program for an MNC. #futureofwork #responsiveorg #liberatingstructures
heading to this morning’s office 😀
heading to this morning’s office 😀
When its just the 2nd day of the month and this is how your calendar looks like... its part exciting and part wtf how’d I end up here 😜then  I remember why this matters #employ1millionpeople
When its just the 2nd day of the month and this is how your calendar looks like... its part exciting and part wtf how’d I end up here 😜then I remember why this matters #employ1millionpeople 
This client is on track to being one of the top ecommerce business in the Philippines...their customer journey map will help them get there faster. 
Mapping out your customer journey is critical to designing delightful customer experiences. It takes the customer perspective to integrate different touchpoints into one progressive experience. 
5 Key Components
1. defined customer segments and profiles 
2. the customer’s context at every stage in the journey
3. the strategic business tactic
4. the desired/expected customer response
5. the metric that determines if a tactic is effective
This client is on track to being one of the top ecommerce business in the Philippines...their customer journey map will help them get there faster. Mapping out your customer journey is critical to designing delightful customer experiences. It takes the customer perspective to integrate different touchpoints into one progressive experience. 5 Key Components 1. defined customer segments and profiles 2. the customer’s context at every stage in the journey 3. the strategic business tactic 4. the desired/expected customer response 5. the metric that determines if a tactic is effective