Register now to save 20% off these Strategies Seminars!
🎯Strategies Incubator Seminar (TX, IL & CT dates)
🎯Internal Training Intensive - NEW!
🎯 Salon/Spa Manager Course
🎯Front Desk/Guest Services Seminar
🎯Salon/Spa Game-Planning Retreat
LINK IN BIO - http://bit.ly/2A4gQWx
What does you audience want to see?
Don't forget the purpose for most of your followers to be on Instagram is to be entertained, so think of what mindset your audience may be in on the weekend any maybe trade out your weekend promotional post for something a little more fun!
📸: One of our favorite places in LA, @violetgrey!
Thank you Susie Ellis, #CEO and chairman of the @global_wellness_institute, for your kind words. Have you read our consumer insight study yet? In five minutes you can learn why clients prefer a #HimalayanSalt stone massage over a traditional #massage . Read here: : http://bit.ly/2ySQnvl
I have been talking about how to get your spa ready for the holiday season the past few weeks. If you have been reading the tips but still feel too overwhelmed to even think about putting a holiday marketing plan you may need help with your spa systems. .
Send me a message if you would like to schedule a call to talk more about how I can get your spa organized!
I've been asked many times how I've been able to build my business to the level it is today. The secret isn't what you'd expect. It's so much more than a great facial or a perfect wax. .
This quote by @brenebrown sums it up so perfectly for me. 💫
I have intentionally created a space for every woman who walks through our doors to be vulnerable and KNOW that she is safe.
It takes courage to allow yourself to be seen. Physically and emotionally.
Years of working closely with thousands of incredible women have taught me that being uncomfortable or afraid and DOING IT ANYWAY, creates strength and confidence. Thank you to all of the women that inspire me daily to #bebrave#itsmorethanskindeep#doitanyway#courage#femaleentrepeneur#esthetician#spabusiness#waxbusiness#entrepeneur#brenebrown#smoothdowntown#smoothnewportnews
🚑What is your speciality? 💃I have always been in the health, medicine, wellness and anything related to women for coming up to 28 years!
I love love writing for health and wellness professionals and am lucky that my job takes me all around the world. 🚑 My work is not limited to just health and medicine and do a have a whole mix of clients, but anything health related is my main bag!
Need help taking your social media to the next level? Just starting out? Get in touch firstname.lastname@example.org or hit the direct link in my instagram bio. Caroline xo
Couldn't resist this fabulous 📷 from @whoisnickjarvis Lemon•Aid 🍋🚑
What would it be worth of you had more time? More energy? More Clients? More profitability? How about the passion, will and motivation to keep going even when things get tough. So what would you do if you actually had an abundance of that in which you are seeking? What would it be worth to you? We are 5 days into our FREE 10 Day Rock Your Cashflow Challenge and there Is still time to join and catch - up. The energy in this group is contagious! So if you want to take part in it... join by clicking the linkinbio!
Why are we posting a photo of food you may ask? Well did you know that all 3 Beach Plum Spas are located in award winner hotels and inns with delicious restaurants! What’s better than following a relaxing spa treatment with a great meal! We’re in @danlwebsterinn @capecodderresort and @johncarverinn
📪 Should you post on the weekend? YES of course you should be posting at the weekends! Social city never sleeps. 💤 Even if your business is closed on the weekend, Saturday and Sundays are one of the best times to get your message out to your audience.
Does your business post to social media on the weekends?
Do you shy away from financial talk? Read about the top three financial issues for spas in our fall article, "Managing the Financial Side of Your Spa" by Vivienne O’Keeffe, click the ink in our bio! #spabusiness#spafinance
🎉 Gift card sale happening now! 🎉 The holidays are around the corner, what better gift than a night away, a day at the spa or a delicious meal? Our gift cards are good at all our properties @capecodderresort @danlwebsterinn @beachplumspa @johncarverinn @hearthnkettlerestaurants 🎁 Today- 11/17 we’re giving an extra dollar amount bonus to all gift cards purchased! Visit www.capecodgiftcard.com for info!
Here are 6️⃣ client retention tracking rules:
1️⃣ Once you set the return period for evaluating client retention rates for performance reviews … DO NOT change it. Employees must have a thorough explanation on the change and performance expectations. Changing the return period changes the rules because it can skew client retention rate data to the point where employees are evaluated on new standards.
2️⃣ Track retention for ONE month at a time … with the same # of days for a return visit. This will give you the most accurate data on your company’s ability to retain first-time and existing clients. Examining two, three or more months at one time degrades the accuracy because clients in the early months are given a longer return window.
3️⃣ Client retention is a team sport: It doesn’t matter WHO the client returns to, as long as he/she returns to your company. Teamwork means that it’s everyone’s goal to deliver excellent service and grow the company. The days of “that’s my client” and “I/me/mine” thinking are long gone.
4️⃣ Tourist and seasonal impact on client retention: Tourist locations that have little chance to build repeat visits will find retention rates a challenge as a gauge of skill and customer service. Seasonal locations face similar challenges but can still extract valuable client retention data during busy and slack periods.
5️⃣ What a 30-day return really measures: John Harms, CEO of Millennium Systems International, says, “When you set your return ranges to 30 days or less, you aren’t really measuring retention. You are measuring how many clients are returning at the FREQUENCY you desire. Again, it’s important to set the return range to the number of days that will give you the most reliable client retention data.
6️⃣ The “Transient” factor: If you have a large gift card, wedding party business, or other factors that attract transient clients, your first-time client retention rates can be impacted lower. According to John Harms, “That’s why we created the ability in millennium and Meevo 2 to mark a client as transient, so they don’t count towards your retention numbers. That way you’re tracking the retention on those that you can
We’re ready for big things in 2019! Are you?! 🌴 This year’s @beautybusinesssummit in Honolulu was out of this world, so it was a no brainer that we had to sponsor the 2019 Summit, especially since it’s in our own backyard in Clearwater! ☀️ (Can you tell we’re excited? 😜 )
It’s never too early to say “yes!” to success, so get your @beautybusinesssummit ticket at the Early Bird rate now through November 26! Click over to their page for more details and to see what the 2019 Summit has in store! 🌊
Get the best of BOTH worlds with #Saltability ! Earn #NCBTMB approved credits while learning a safe and effective approach for a heated #HimalayanSalt stone massage😍 Contact us at email@example.com to learn more.
To be highly profitable, your spa needs much more than a pretty face.
Yes, aesthetics are important but you need to design a spa with certain functionalities in mind, such as showers in the treatment rooms or a great drainage system.
One also has to consider the concept of the spa and it has to reflect the spa menu.
My favourite #spainteriordesign of the week is @cowshed spa Selfridges.😍🤩😍 What’s your favourite spa or wellness centre, in terms of interior design?