. When I was going through dental school, I learned how to be a dentist (duh). . . But what I mean is I learned how to diagnose, I learned how to drill, I learned how to care for patients. . . What I learned definitely gave me a jumpstart into the dentist that I am today. But like most professional schools, there was a lot that I didn’t learn. Not by choice. . .there was so much that just wasn’t taught. Like how to be in business and how to grow a business, or how to use social media for business. While we may have touched on the subject of business here and there, it was nothing that prepared me for the practice that I have grown and am growing right now. ⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀
So let’s talk about social media for your business for a min. . . Telling people what you do isn't going to get patients tocome to you. Just because you provide a service doesn’t mean that your ideal patient will choose you over others out there. They need to know that you’re the one that they should want to have the treatment done with. You need to get clear on what makes you different and unique. ⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀
Once you figure that part out, you need to SHOW people what it is that you do. Don’t be shy either. Show off your business, show off the behind the scenes of your business, show off your work and patient results as much as you can (without violating HIPPA of course).
Захотелось вспомнить лето и поделиться фотографиями с семинара 4 - 5 июня в Чите.
«КУРС ИМПЛАНТОЛОГИИ. ХИРУРГИЧЕСКИЙ И ОРТОПЕДИЧЕСКИЙ ПРОТОКОЛЫ» лектор Дмитрий Усиков.
После семинара Дмитрий поделился своими впечатлениями: Я был приятно удивлен высоким профессиональным уровнем местных врачей. То, что они пользуются современными методиками и технологиями, было легко определить по вопросам, которые они задавали. В аудитории присутствовало много молодых специалистов и это правильно, потому что именно они должны задавать новые тенденции в стоматологи. Очень рад новым знакомствам и, думаю, мы заложили фундамент для дальнейшего сотрудничества.
Winners Never Cheat. A great book to read. Use the small tips and succeed in your business. #ethicsinbusiness#drjasminekhedkar#betruetoyourself#behonest#moneywillfollow#womanentrepreneur#dentist#dentalmarketing#dentistry#dentallife#happypatient#happydentist#books#25daysofchristmas
From the Amazon website: "The way Jon conducts his business and lives his life will not only inspire you to be a better person, citizen, and entrepreneur, it also will give you hope that the good guys don't finish last." Glenn Beck, CNN "Jon Huntsman is a different breed. He believes business is a creative endeavor, similar to a theater production, wherein integrity must be the central character."...
Jon M.Huntsman built a $12 billion company from scratch, the old-fashioned way: with integrity. There were short-term costs and difficult decisions. There were tough times. Times just like today. But ultimately, leading with integrity wasn't just personally right for Huntsman, it also proved to be the best business strategy. In Winners Never Cheat, Huntsman tells you how he did it, and how you can, too. This book is about remembering why you work, and why you were chosen to lead. It's about finding the bravery to act on what you know is right, no matter what you're up against. It's about winning. The right way. Think about the kind of person you want to do business with.
This was a special case and special patient. 20 y.o. female who hadn’t taken very good care of herself over the last several years but is in the process of getting herself, and her life back on track. As endodontists we are specialists in saving teeth, but it is important to remember there is a patient connected to that tooth. You never know what people are going through and what small act of kindness or how a listening ear can help lift that person up. She was very anxious and basically scared with the initial tx we provided. By the last appointment nitrous wasn’t even needed and she seemed to be a different person!
DX: SIP with normal periapical tissues #apexbandit