WHAT’S YOUR HOOK?
Marketing is a fight for customers attention. Nothing more! Nothing less!
Attention is an expensive commodity. All the times, when you’ve found out your target market- the people who wants and appreciate what you are offering, they will be preoccupied with other things, the average customer have over a 1000 things trying to grab their attention every moment of the day, so their coping mechanism is to swiftly ignore.
Durex condoms is one business that is very creative when it comes to grabbing attention. This is why it is very difficult to ignore Durex ads.. They are remarkable at grabbing attention.
You need to be practical about how you will jerk your prosposed customers from their current preoccupation so that they can pay attention to what you have. You've got to be creative and swift at the same time. In the fight for attention, how you say what you say is as important as what you say. So your first statement has to be delivered like a blow. Your marketing hook is meant to catch the bait- the customer’s attention. It is also known as Attention grabbing statement or a grabber.
Your marketing hook is a statement that provokes the curiosity of your prospects to know more about your business.
When creating an hook, focus on the primary value of your offer and the end results not what you do or sell.
Customers don't buy what you do, they buy why you do it . ~ Francis Idama Jr
Brand Psychologist/Marketing strategist.
#TBT Gran Inaguracion XTC JACO Discoteque 💃 Para ellas las consentidas de la casa 😍 -con lo mejor en 🥂🍻🍷🍸☘😎👁🎉
de 8:00pm a 12:00 🍻🍹🥂🥤🍸💃🕺🤳🖖💅
2x1 en todas las botellas
2x1 en todos los tragos
Coctel de bienvenida
#Brand new #clubdiscoteque , #Jacó ! Great #drink
specials and beautiful go dancers.
#Thursday - #Friday - #saturdaynight
✨🌺ENDLESS SUMMA🌺✨ We have finally approached fall, today is finally starting to feel a little more like normal.
Hopefully Montreal still gets another few warmer days ☀️ bringing us Indian summer 🌺 throwing it back to last Saturday when it was 32 degrees! I was heading off to the popular @makromtl to enjoy some Delish eats, of course 😋
Simple tips & tricks to get ready for your night on the town, dinner date, networking event or just like that. Don’t over complicate things, start BASIC!
Begin with a routine that make sense to your lifestyle 🙏🏻
Take it from there; as you don’t want to overwhelm yourself either!
Beauty, fashion and wellness were always apart of my life as I grew up seeing all close family either working in it, or taking care of themselves.
I always loved creating a look of the day/ night, using colour hues in all my makeup, outfit, purse, shoes and jewelry 🙋🏼♀️ yup that’s me, alright!
Here’s what I used to get this look👉🏻 SKINCARE 😊
Effaclar cleanser @larocheposayca
Facial mist #2 @beautycounter
Toleriane eye cream @larocheposayca
Daily serum @jvskincare
Effaclar duo treatment @larocheposayca
Natural beige @toofaced
Hoola bronzer @benefitcanada
Highlighting palette @tarte_cosmeticsth
Brow pencil in blond @beautycounter
Nudie lip gloss @lucybsbeauty
Viviscal Hair densifying shampoo @viviscalcanada
Sealed Ends @schwarzkopfcan
Blow dryer @elchim.canada
What’s your favourite beauty products ?